Digital Transformation
Kotak Securities
Kotak Securities customers now place an order in three taps
- Financial Services
- India
- Asia Pacific
- 76%
- Faster from first tap to completed order
- 400%
- Conversion uplift on order entry
- 0
- Regressions found in the security review
The app had grown over five years under three product teams. An order took eleven taps, and the pre-trade checks ran one after another for 3.2 seconds.
What we did
Two weeks of diagnosis in three cities came first, from session recordings and backend traces to interviews with traders. We cut the primary path to three taps by moving margin and stop-loss controls inline. Pre-trade checks that once ran in series now run side by side and clear in under a second. It shipped behind Kotak Securities' own feature flags, under security review.
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